"Caterina has been outstanding in handling our complex project requirements. Her quick onboarding and execution, along with meticulous attention to detail and quality, have been truly impressive. Moreover, her diverse skill set spanning art direction, branding, and UX/UI is exceptional. We're delighted to have her expertise driving our project forward!"
"Presentation Master from Caterina is definitely a very useful tool! We have used it for various purposes such as: managing relationships and communications with investors, communicating with various stakeholders, and presenting Liqi for the sale of products or partnership proposals!"
"Caterina is an exceptional brand and UI/UX designer. It has been a pleasure to work with her on our brand, marketing website and illustrations. Specifically it worth mentioning her sense of style, knowledge of modern trends and quality and speed of deliveries. Definitely recommend her if you want to get an exceptionally modern and fresh brand in time."
With 10 years of experience, both in-house and as freelancer, I worked across various sectors including Sustainability, Fintech, Renewable Energy, Architecture, Marketing Analytics Apps, Professional Cleaning, SaaS, AI, IoT, B2B, B2C, and more.
UI/UX Design
I specialize in creating intuitive, visually engaging user experiences with seamless navigation and easy-to-use interfaces. From wireframes to user testing, I design digital journeys that captivate and convert. Let's elevate your product and website together.
Branding
User experience is always a brand experience. My goal is to create brands that not only look exceptional but also communicate your story and build trust with your audience. Through strategic design, I focus on defining your brand personality with in-depth audience research, competitor analysis, and clear brand positioning.
Design system & Interface Migration
I have experience creating and integrating centralized, token-based Design Systems to ensure visual consistency and easy implementation. I'm skilled in branding Design Systems with variables (or manually), maintaining or designing new Figma components with auto-layout and properties, migrating mockups using new component libraries. Reducing the number or variables in your Figma organization.
Webflow Development
I leverage the power of Webflow to create no-code, fully responsive and stunning websites or landing pages that are as visually captivating as they are user-friendly. With Webflow's flexible platform, we can easily implement and maintain changes and updates, keeping your website fresh and optimized.
Marketing assets
After collaborating for many years with Marketing teams I am and expert in crafting offline and online assets for your company. From eye-catching banners and social media posts, to compelling landing pages.
Pitch Deck design
I design pitch decks to captivate and persuade, working closely with stakeholders to highlight strengths, communicate value propositions, and present go-to-market strategies and performance effectively through Data visualization design.
Some A’s to your Q’s
You can always reach out to me for further answers.
I'm based in Berlin, Germany. My studio is in Mitte - Köpenicker Straße. I am available to work remotely from my studio, but I am also willing to come to your office to meet the team and collaborate in person when the project requires it.
How much does a project cost?
I offer solutions to fit every budget, whether it's using pre-built components or creating fully customised designs. Let's have a brief discussion about your needs, and I'll provide you with a no-obligation proposal to help you understand project costs.
How long does a project take?
For instance, my goal is to finish website and brand projects within 4 weeks. However, timelines may vary based on project scope and required services (such as product design, or marketing assets). I collaborate with clients to develop a comprehensive timeline for each project as outlined in the proposal, providing weekly progress updates.
What types of design can I realise? In which format will you get your files?
I usually provide the following formats of the final designs to download: - .jpg - .png - .pdf - .svg - Figma cloud
In addition, you can request the raw files:
-.psd -.fig -.ai -.indd
What tools do I use to create design?
I am a multidisciplinary designer with senior skills in: - Figma - Adobe Illustrator - Adobe Photoshop - Adobe Indesign - Sketch - Webflow / Contentful / Unbounce - Miro - Midjourney AI
Which tools do I use to collaborate?
Transparency is one of my core values, plan and communicate with tools as: - Slack - Miro - Figma Boards - Jira - Monday
Do I also handle maintenance after completing a project?
Absolutely, after completing projects where the client and I have dedicated several full-time days, I'm happy to plan a maintenance schedule together, ranging from 1 to 4 days per month. As a senior resource, I can quickly produce content and updates for your website, product, or advertising campaigns without the need to hire additional resources. Alternatively, I can review future content produced by your in-house designers.
